Twitch's Community Guidelines allowed for beach attire at a pool, though 'content or camera focus on breasts, buttocks, or pelvic region' was strictly prohibited. In early May of this year, a flood of streamers in bikinis hit the Just Chatting section of Twitch, causing a flood of viewership. The rise in viewership and streamers seems odd in a vacuum, but the Twitch landscape has shifted in a way that's encouraged its growth. Over the past month, the section has increased dramatically in popularity, hitting a peak of 84,000 viewers with 237 channels on June 17. At the start, the section wasn't very popular, with only 30 channels having a peak viewership of 5,000 people in September 2018, according to Twitch Tracker. In 2018, Twitch replaced the IRL (in real life) section with 10 other more specific categories, including ASMR. The ASMR meta on Twitch spawned directly out of the hot tub meta Recently, a wave of popular Twitch streamers has moved into the ASMR space with risque, click-baiting content that's led to two bans and trending discourse about what types of content belong on the platform. 'Many people listen to ASMR when they are studying, working, meditating, or trying to sleep.' 'ASMR streaming is creating live content that helps people to relax, concentrate, or get an autonomous sensory meridian response,' Ida, who has been streaming on Twitch for two years as GriltheGamer with 64,000 followers (and asked that her last name be withheld for privacy reasons), told Insider. According to a 2018 study in the Bioimpacts journal, the reward and emotional arousal parts of the brain light up on an MRI when viewers were shown videos with this content.

Creators Amouranth and IndieFoxx received three-day suspensions on Twitch for these streams.ĭepending on who you ask, Twitch's latest scourge or content experiment is the 'ASMR meta.'ĪSMR, which stands for autonomous sensory meridian response, has become a popular style of online content that features people either talking softly into a microphone or making interesting noises to trigger positive responses in the brain.

The craze evolved out of the 'hot tub meta' which had streamers in bikinis sitting in pools.

The latest fad to hit Twitch is the 'ASMR meta' which has streamers licking microphones for content.

However, blow-up hot tub streams did not, and it never became a meta until I did it”.Account icon An icon in the shape of a person's head and shoulders. A few streamers started noticing my views shot through the roof and also ordered a blow-up hot tub…People have said, ‘Hot tub streams existed before you.’ Yes, this is true. Views took off pretty quickly, and my following started to grow pretty fast. I got a couple of LED lights to go inside, and when it arrived I began streaming. “I wanted some kind of different content, and no one else was doing it. “In December of 2020, I went on Amazon and purchased a blow-up hot tub,” she told Kotaku in an email. Variety streamer XoAeriel said she was the first streamer to use an inflatable hot tub late last year. “I think people like looking at pretty women in bikinis, and I love being in a hot tub and meme-ing around, so it’s a win-win”. “It’s getting nicer out, and people are getting spring fever,” Twitch partner and cosplayer Spoopy Kitt, who recently added hot tub streams to her repertoire, told Kotaku in a DM. Recently, Kotaku did an interview on the topic of Hot Tub Meta. Amouranth 3M followers Amouranth is a Twitch streamer, cosplayer, erotic model and one of the streamers that actually created Hot Tub Meta. Alinity 1.3M followers Alinity used to be one of the most hated streamers in the world but now she is one on the list of the most popular Hot Tub streamers.ġ. She is one of the most controversial figures on the platform but also one of the most popular Hot Tub streamers. Indiefoxx 797k followers Indiefoxx is a a Twitch streamer and and also a singer and a social media influencer.

Hot tub meta on twitch